Category: Selling Tips

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To Sell or Rent? How To Choose the Best Path for Your House.

Written by Marathon Florida Keys Mortgage on October 26, 2026. Posted in Agent Value, For Sellers, Marathon FL Mortgage, Marathon Florida Keys Mortgage, Price It Right/Overpricing, Selling Tips.

Selling your house is a big step, and you want it to go smoothly. And with houses taking a little longer to sell these days, renting it out might start to sound like a nice backup plan. But the reality is, while renting can work well for some people, it’s also a big commitment. So before you decide, it helps to see the whole picture first. Why Some Sellers Are Deciding To Rent Instead Lately, some sellers are choosing to hang on to their houses and rent them out instead. According to Parcl, around 9% of homes for rent right now were previously up for sale. Here’s why. Some homeowners put...

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Homes Are Still Selling – Even in a Slower Market

Written by Marathon Florida Keys Mortgage on October 26, 2026. Posted in For Sellers, Marathon FL Mortgage, Marathon Florida Keys Mortgage, Selling Tips.

If you’ve seen headlines saying home sales are slowing down, you may be wondering: is this really a good time to sell? While the latest numbers show sales picked up slightly in September, they’re still down compared to last year. But here’s the perspective the headlines can miss. Homes are still selling every single day. Because no matter what’s happening with mortgage rates or the economy, life keeps happening too. People get new jobs. Families grow. Relationships change. People retire, downsize, or need to move closer to the people they love. And those life changes create buyers...

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Why There are More Homes for Sale Right Now (and What It Means for You)

Written by Marathon Florida Keys Mortgage on October 26, 2026. Posted in Buying Tips, For Buyers, For Sellers, Inventory, Marathon FL Mortgage, Marathon Florida Keys Mortgage, Selling Tips.

Mortgage rates being back above 7% isn’t exactly the news most people wanted. But it’s changing the market in ways that matter whether you’re buying or selling. The number of homes for sale is growing faster than it was this time last year. And interestingly, the main reason isn’t a flood of new listings. It’s because homes aren’t selling as quickly. Here’s why – and what that means if you’re thinking about buying or selling. Inventory Growth Is Picking Up Steam According to HousingWire Data, after inventory growth slowed down for most of the past year, it’s accelerated again in...

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Renovate or Relocate? What To Know Before You Decide To Age in Place

Written by Marathon Florida Keys Mortgage on October 26, 2026. Posted in Downsize, For Sellers, Marathon FL Mortgage, Marathon Florida Keys Mortgage, Selling Tips, Senior Market.

You’ve spent years making your house feel like home, celebrating milestones, making each room your own, and turning neighbors into friends. As you look ahead to the next chapter of your life, it’s natural to wonder if this is still the place you want to spend it. Whether you’re leaning toward staying in your house as you get older or moving to a 55+ community, the goal is the same: a home that fits the life you want, with more time for the people and things you love. So, here’s what to consider before you decide. What It Can Take To Stay Put Wanting to stay in a...

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Most Home Sales Close – Here’s How To Keep Yours on Track

Written by Marathon Florida Keys Mortgage on August 27, 2026. Posted in Agent Value, Expired/Withdrawn/Canceled, For Sellers, Marathon FL Mortgage, Marathon Florida Keys Mortgage, Selling Tips.

Few things are as rattling as the thought of your home sale falling through at the last minute, right before closing. All that waiting, all that progress, out the window. But if you’re getting ready to sell, here’s what you should know. Even in today’s market, it rarely comes to that. Buyers who are moving at today’s rates and prices are generally moving because of some big life change. That means they’re motivated, and eager to get all the way to the closing table. According to the latest data from Redfin, only about 1 in 7 pending sales are falling through. Meaning the vast majority make...

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One Number Could Change Everything About Your Next Move

Written by Marathon Florida Keys Mortgage on August 27, 2026. Posted in Downsize, Equity, For Sellers, Marathon FL Mortgage, Marathon Florida Keys Mortgage, Move-Up, Selling Tips.

When’s the last time someone told you what your house is worth? Not what some online valuation tool guessed. Not what your neighbor’s house sold for. What yours is actually worth right now. For a lot of homeowners, it’s been years. And if you’ve been thinking about moving, but higher home prices or mortgage rates have made you hesitate, here’s why it’s time to take a second look at that number. Your House May Be Worth More Than You Think Home values have climbed significantly over the past 5-10 years. And even though today’s market is more balanced, homeowners...

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The Kind of House Buyers Are Willing To Pay More For

Written by Marathon Florida Keys Mortgage on August 27, 2026. Posted in Downsize, For Sellers, Home Prices, Marathon FL Mortgage, Marathon Florida Keys Mortgage, Selling Tips.

That spare room on the main floor. The finished basement with a kitchenette and its own entrance. The bonus room you’ve been using for storage. To you, it’s extra space. But to a growing pool of buyers, it’s the reason they’d pick your house. Here’s why. Multi-generational homebuying is on the rise. Millions of Families Are Living Multi-Generationally The number of multi-generational households is climbing. That’s when 3 or more generations live under one roof. And data shows those households grew from 3.2 million to almost 4 million between 2014 and 2024,...

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Who Has the Upper Hand in Today’s Housing Market?

Written by Marathon Florida Keys Mortgage on August 14, 2026. Posted in Buying Tips, For Buyers, For Sellers, Marathon FL Mortgage, Marathon Florida Keys Mortgage, Selling Tips.

Ask around and almost every homebuyer out there wants to know if there’s a way to get a better deal. And just about every seller wants to know if they’ll still get top dollar. The interesting thing is… both can be right at the exact same time. It just depends on where you live. That’s because today’s housing market isn’t moving in one direction anymore. Some markets clearly favor buyers. Others still favor sellers. But most are sitting somewhere in the middle. And knowing which market you’re actually in can completely change the strategy you use to buy...

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Home Price Growth Slowed Down. That May Be Changing.

Written by Marathon Florida Keys Mortgage on August 14, 2026. Posted in Buying Tips, For Buyers, For Sellers, Home Prices, Marathon FL Mortgage, Marathon Florida Keys Mortgage, Selling Tips.

After more than a year of headlines talking about how home prices are going to crash, the latest data shows that price growth may be starting to pick back up again. And depending on whether you’re buying or selling, that shift means something different for you. The Numbers May Be Starting To Turn For the past couple of years, home price growth has been moderating – cooling from around 7% in mid-2024, according to Redfin (see graph below). But look at the right side of that graph. The pace of that growth appears to have hit its low point and started to turn. While a couple months of data...

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The House That Started It All Could Kickstart What’s Next

Written by Marathon Florida Keys Mortgage on August 14, 2026. Posted in Equity, For Sellers, Inventory, Marathon FL Mortgage, Marathon Florida Keys Mortgage, Move-Up, Selling Tips.

Remember how exciting it was to buy your first place? It felt like crossing a long-awaited finish line. It gave you a place to build your life. Maybe it’s where you lived when you got married. Or where you welcomed a child or a pet into the family. But that was just the beginning. For most people, your first house was never meant to be your forever home. It’s a stepping stone for what comes next. And if your life looks different today than it did when you got the keys, you’re not stuck. Moving may be more realistic than you think. Starter Home Inventory Is Still Relatively Low If...

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Selling a Luxury House? Here’s Why Now Is a Good Time

Written by Marathon Florida Keys Mortgage on August 14, 2026. Posted in Downsize, For Sellers, Home Prices, Luxury / Vacation, Marathon FL Mortgage, Marathon Florida Keys Mortgage, Selling Tips, Senior Market.

If you own a luxury house, you’re in a stronger spot than most sellers right now. While much of the market has cooled, the high-end tier hasn’t. Sale prices and buyer demand are both up. So if you’re considering selling, now could be a great time to make your move. Luxury Is Leading on Price Let’s start with prices. But before we get into it – what actually counts as a luxury home? Generally, these are homes in the top 5% price range for the area, so it varies depending on where you live. But what’s interesting is that according to the latest data from Redfin, sale prices...

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Stay or Sell? How To Make the Right Call as You Age

Written by Marathon Florida Keys Mortgage on April 29, 2026. Posted in Agent Value, Downsize, For Sellers, Marathon FL Mortgage, Marathon Florida Keys Mortgage, Selling Tips, Senior Market.

At some point, as you start thinking about the years ahead, this question tends to come up: “Could I stay here long-term… or would it make more sense to move?” It’s not always urgent. It often shows up in small moments, like going up and down the stairs, keeping up with the maintenance, or just thinking about what the next chapter of your life might look like in this home. And for most people, the answer is simple. They want to stay. The USC Leonard Davis School of Gerontology found about 90% of adults over 65 prefer to stay in their homes as they get older (see below): But even if staying...

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The #1 Reason Buyers Walk Away (And How To Get Ahead of It)

Written by Marathon Florida Keys Mortgage on March 16, 2026. Posted in Agent Value, For Sellers, Marathon FL Mortgage, Marathon Florida Keys Mortgage, Selling Tips.

You may have seen headlines on social saying the number of buyers backing out of their contracts is on the rise – and has recently reached a high not seen since 2017. That can sound intimidating. But it varies a lot by market. And here’s the key thing to understand if you want to sell. A lot of the time, there’s one common cause. And it’s something you can actually control. Here’s what you can do to get ahead of the biggest dealbreaker before it ever becomes a problem. The Top Dealbreaker: Issues That Pop Up During the Inspection A Redfin survey shows over 70% of recently cancelled...

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If Your House Isn’t Getting Offers, Read This.

Written by Marathon Florida Keys Mortgage on March 11, 2026. Posted in Agent Value, For Sellers, Marathon FL Mortgage, Marathon Florida Keys Mortgage, Price It Right/Overpricing, Selling Tips.

Online searches for “can’t sell house” just hit an all-time high according to Google Trends. So, if your house has been sitting on the market without any bites, you’re not the only one. But it’s also not the end of the road. Homes are selling every day, so you can turn this around. You just need to take another look at your approach. If you’re feeling this pain, know this: an online search engine isn’t where you should go for your answers. It’s much better to talk to your agent. Because a search engine doesn’t know your market or your house. But your agent does. While a quick search...

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Spring Sellers Have an Edge. Here’s Why.

Written by Marathon Florida Keys Mortgage on March 5, 2026. Posted in For Sellers, Marathon FL Mortgage, Marathon Florida Keys Mortgage, Selling Tips.

Homeowners looking to sell usually want three things: plenty of interested buyers, strong offers, and a short timeline. Spring is the season that most often delivers all three. So, if a move has been on your mind this year, this is the window where momentum tends to work in your favor. Here’s what makes this season so powerful for sellers. 1. More Buyers Will Be Looking Typically speaking, in the housing market, there’s no more popular time to move than the Spring. Historically, data coming out of ShowingTime proves that’s when buyer activity peaks each year. Take a look for yourself (see...

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Top Mistakes Homeowners Are Making in 2026 (And How To Avoid Them)

Written by Marathon Florida Keys Mortgage on February 26, 2026. Posted in For Sellers, Marathon FL Mortgage, Marathon Florida Keys Mortgage, Price It Right/Overpricing, Selling Tips.

Let’s be clear: selling your house is absolutely possible right now. According to the National Association of Realtors (NAR), roughly 11k homes sell every day in this country. And the sellers who are making their moves happen all have one thing in common: they’ve adjusted their strategy to match today’s market. They’re realizing inventory has grown. Homebuyers are more selective. And buyer expectations are higher. The sellers who struggle are usually approaching today’s market with yesterday’s expectations. Here are the three biggest mistakes they’re making – and how to avoid them....

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The Price You Set Can Make (or Break) Your Sale

Written by Marathon Florida Keys Mortgage on February 19, 2026. Posted in Agent Value, For Sellers, Marathon FL Mortgage, Marathon Florida Keys Mortgage, Price It Right/Overpricing, Selling Tips.

There’s one decision you’re going to make when you sell that determines whether your house sells quickly, or it sits. Whether buyers make an offer, or scroll past it. Whether you walk away with the maximum return, or you end up cutting the price later. And that’s your asking price. The #1 Mistake Sellers Make Today: Trusting the Wrong Number If you’re thinking of moving and trying to figure out what your house may sell for, it’s tempting to start with an online home value tool. They’re fast, free, and easy. And you don’t have to talk to anyone. But here’s the problem: they don’t know...

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Home Updates That Actually Pay You Back When You Sell

Written by Marathon Florida Keys Mortgage on January 19, 2026. Posted in For Sellers, Marathon FL Mortgage, Marathon Florida Keys Mortgage, Selling Tips.

Planning to sell this spring? While you may be tempted to hold off until the first blooms or the spring showers hit, that’s actually waiting too long to get started by today’s standards. Buyers have more options than they did a few years ago. So, it’s worth it to tackle repairs now and make sure your house is set up to stand out. Because you don’t want to be caught scrambling right before the spring rush. Or, running out of time to do the work your house really needs. The key is focusing on updates that actually matter. And that’s exactly where return-on-investment (ROI) data...

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The #1 Regret Sellers Have When They Don’t Use an Agent

Written by Marathon Florida Keys Mortgage on January 14, 2026. Posted in For Sale by Owner, For Sellers, Marathon FL Mortgage, Marathon Florida Keys Mortgage, Price It Right/Overpricing, Selling Tips.

Want to know the #1 thing homeowners regret when they sell without an agent? It’s that they didn’t price their house correctly for their current market. According to the latest data from the National Association of Realtors (NAR), those sellers agree pricing their home effectively was the hardest part of the process. Top 5 Most Difficult Task for Sellers Who Didn’t Use an Agent: Getting the price right Preparing or fixing up the house Selling within the desired time frame Handling all the legal documents Finding the time to manage all aspects of the sale And that makes sense. Pricing...

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Thinking about Selling Your House As-Is? Read This First.

Written by Marathon Florida Keys Mortgage on January 7, 2026. Posted in For Sellers, Marathon FL Mortgage, Marathon Florida Keys Mortgage, Selling Tips.

If you’re thinking about selling your house this year, you may be torn between two options: Do you sell it as-is and make it easier on yourself? No repairs. No effort. Or do you fix it up a bit first – so it shows well and sells for as much as possible? In 2026, that decision matters more than it used to. Here’s what you need to know. More Competition Means Your Home’s Condition Is More Important Again Over the past year, the number of homes for sale has been climbing. And this year, a Realtor.com forecast says it could go up another 8.9%. That matters. As buyers gain more options, they...

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Is Buyer Demand Picking Back Up? What Sellers Should Know.

Written by Marathon Florida Keys Mortgage on December 17, 2025. Posted in For Sellers, Marathon FL Mortgage, Marathon Florida Keys Mortgage, Selling Tips.

The housing market hasn’t felt this energized in a long time – and the numbers backing that up are hard to ignore. Mortgage rates have eased almost a full percentage point this year, and that shift is starting to wake up buyers. Home loan applications have risen. Activity has picked up. And sellers who step in early could benefit from the momentum long before the competition catches on. Let’s take a look at what’s happening behind the scenes and how you can take advantage of it. When Rates Come Down, Buyer Activity Goes Up In today’s market, buyer demand is closely tied to what happens...

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Why Selling Your House This Winter Gives You an Edge

Written by Marathon Florida Keys Mortgage on December 10, 2025. Posted in For Sellers, Inventory, Marathon FL Mortgage, Marathon Florida Keys Mortgage, Selling Tips.

Spring gets all the attention, but it’s not always the best time to sell a house. Yes, more buyers show up, but so do a lot of other sellers.

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