Think No One’s Buying Homes Right Now? Think Again.

Written by Marathon Florida Keys Mortgage on July 3, 2025. Posted in For Sellers, Marathon FL Mortgage, Marathon Florida Keys Mortgage.

If you’ve seen headlines saying home sales are down compared to last year, you might be thinking – is it even a good time to sell? Here’s the thing. Sure, the pace of the market has cooled compared to the frenzy we saw just a few years ago, but that’s not a red flag. It’s a return to normal. And normal doesn’t mean nothing’s happening. Buyers are still out there – and homes are still selling. Why? Because real life doesn’t pause for perfect conditions. There are always people who need to buy – and this year is no exception. Buyers who are in the middle of a big change in their lives, a...

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What Every Homeowner Needs To Know In Today’s Shifting Market

Written by Marathon Florida Keys Mortgage on June 26, 2025. Posted in For Sellers, Home Prices, Marathon FL Mortgage, Marathon Florida Keys Mortgage, Selling Tips.

Here’s something you need to know. The housing market is getting back to a healthier, more normal place. And even though it may not sound like it, this shift is actually a good thing. It’s what you should expect. It’s just that our expectations have been skewed by the intense seller’s market over the past few years. But what you need to remember is: there’s still plenty of opportunity to be had if you’re thinking about selling – whether that’s next month or next year. You just need to stay up to date on what’s happening in the market, and have a strategy that matches the moment....

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Think It’s Better To Wait for a Recession Before You Move? Think Again.

Written by Marathon Florida Keys Mortgage on June 25, 2025. Posted in Economy, For Buyers, For Sellers, Marathon FL Mortgage, Marathon Florida Keys Mortgage.

Fear of a recession is back in the headlines. And if you’re thinking about buying or selling sometime soon, that may leave you wondering if you should reconsider the timing of your move. A recent survey by John Burns Research and Consulting (JBREC) and Keeping Current Matters (KCM) shows 68% of people are delaying plans to buy or sell due to economic uncertainty. But it may not be for the reason you think. Not everyone is holding off because they’re worried. Some buyers are waiting because they’re hopeful. According to Realtor.com: “In 2025Q1, 3 in 10 (29.8% of) surveyed homebuyers said a...

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Why More Sellers Are Choosing To Move, Even with Today’s Rates

Written by Marathon Florida Keys Mortgage on June 18, 2025. Posted in For Sellers, Marathon FL Mortgage, Marathon Florida Keys Mortgage, Mortgage Rates.

It’s hard to let go of a 3% mortgage rate. There’s no question about it. It’s the main reason why so many homeowners have delayed their move in recent years. But here’s something to consider. While your low rate might be ideal, it doesn’t make up being too cramped, having a staircase your knees can’t handle anymore, or being 1,000 miles from your family. And those real-life needs are pushing more sellers off the fence despite today’s rates. Data shows the share of homeowners with a mortgage rate below 3% is dropping as more people move. And, as a result, the share of homeowners taking on a...

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Why Most Sellers Hire Real Estate Agents Today

Written by Marathon Florida Keys Mortgage on June 16, 2025. Posted in Agent Value, For Sellers, Marathon FL Mortgage, Marathon Florida Keys Mortgage.

Selling your house without an agent as a “For Sale by Owner” (FSBO) may be something you’ve considered. But you should know that, in today’s shifting market, more homeowners are deciding that’s just not worth the risk. According to the latest data from the National Association of Realtors (NAR), the number of homeowners selling without an agent has hit an all-time low (see graph below): And for the small number of homeowners who do decide to sell on their own, data shows they’re still not confident they’re making a good choice. A recent survey finds three out of every four homeowners who...

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You May Have Enough Equity To Downsize and Buy Your Next House in Cash

Written by Marathon Florida Keys Mortgage on June 13, 2025. Posted in Downsize, Equity, For Sellers, Infographics, Marathon FL Mortgage, Marathon Florida Keys Mortgage, Senior Market.

Some Highlights Have you been holding off on downsizing? If so, you should know your equity could make your move possible. Homeowners today have so much equity that a record number are buying their next house in all cash. And that has some big benefits like making their offer more appealing, potentially closing faster, and not having a mortgage payment. To find out how much equity you have in your current house, connect with a local agent. Because it may be enough to fuel your move.

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Your House Didn’t Sell. Here’s What To Do Now.

Written by Marathon Florida Keys Mortgage on June 12, 2025. Posted in Agent Value, For Sellers, Marathon FL Mortgage, Marathon Florida Keys Mortgage, Selling Tips.

When your house doesn’t sell, it doesn’t just feel frustrating – it feels personal. You put time, money, and emotional energy into this move. You told your friends and family it was happening. And now that your listing has expired without a buyer? You’re left feeling stuck, and maybe even a little embarrassed. And here’s what most agents won’t tell you. Over 70% of homeowners who re-list with a different agent sell their house. Re-list with the same agent? That stat drops to only 50%, according to the latest data from REDX. That’s like leaving the fate of your sale to a coin toss....

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Is Inventory Getting Back To Normal?

Written by Marathon Florida Keys Mortgage on June 11, 2025. Posted in For Buyers, For Sellers, Inventory, Marathon FL Mortgage, Marathon Florida Keys Mortgage.

After years of it feeling almost impossible to find a home you want to buy, things are changing for the better. Nationally, inventory is growing, and that gives you more options for your move. But here’s what you need to know. That level of growth is going to vary based on where you live. And that’s why you need an agent’s local market expertise. Here’s a quick rundown of the current inventory situation, so you know what’s happening and what to expect. Significant Growth Across the Nation Nationally, the number of homes for sale is rising – and that’s true in all regions of the country....

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The Secret To Selling Your House in Today’s Market

Written by Marathon Florida Keys Mortgage on May 28, 2025. Posted in Agent Value, For Sale by Owner, For Sellers, Home Prices, Marathon FL Mortgage, Marathon Florida Keys Mortgage, Selling Tips.

A few years ago, homes were flying off the shelves and getting multiple offers well over their asking price. It felt like you could name your price and still have buyers lined up at the door. But today’s housing market is different. Buyers are getting more selective now that inventory has grown. Homes are sitting a little longer. And more sellers are having to cut their prices. So, how do you still come out on top? It all starts with one thing, pricing your house right from the start. Today, that matters more than ever – and it can make or break your sale. There’s a Real Price Disconnect...

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You Could Use Some of Your Equity To Give Your Children the Gift of Home

Written by Marathon Florida Keys Mortgage on May 19, 2025. Posted in Equity, For Sellers, Marathon FL Mortgage, Marathon Florida Keys Mortgage.

If you’re a homeowner, chances are you’ve built up a lot of wealth – just by living in your house and watching its value grow over time. And that equity? It’s something that could help change your child’s life. Since affordability is still a challenge, a lot of first-time buyers are struggling to buy a home in today’s market. Even if they have a stable job and a solid plan, buying can still feel out of reach. But that’s where your equity could make all the difference. To give you an idea, the average homeowner with a mortgage has $311,000 worth of equity, according to Cotality (formerly...

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Why Would I Move with a 3% Mortgage Rate?

Written by Marathon Florida Keys Mortgage on May 15, 2025. Posted in For Sellers, Marathon FL Mortgage, Marathon Florida Keys Mortgage, Mortgage Rates, Selling Tips.

If you have a 3% mortgage rate, you’re probably pretty hesitant to let that go. And even if you’ve toyed with the idea of moving, this nagging thought may be holding you back: “why would I give that up?” But when you ask that question, you may be putting your needs on the back burner without realizing it. Most people don’t move because of their mortgage rate. They move because they want or need to. So, let’s flip the script and ask this instead: What are the chances you’ll still be in your current house 5 years from now? Think about your life for a moment. Picture what the next few years...

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Home Projects That Boost Value

Written by Marathon Florida Keys Mortgage on May 12, 2025. Posted in Equity, For Sellers, Marathon FL Mortgage, Marathon Florida Keys Mortgage, Selling Tips.

Whether you’re planning to move soon or not, it’s smart to be strategic about which home projects you take on. Your time, energy, and money matter – and not all upgrades offer the payoff you might expect. As U.S. News Real Estate explains: “. . . not every home renovation project will increase the resale value of a home. Before you invest in a swimming pool or new addition, you should consider whether the project will pay itself off by getting prospective buyers in the door when it’s time to sell.“ That’s why, before you pick up a power tool or call a contractor, your first...

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Why Some Homes Sell Faster Than Others

Written by Marathon Florida Keys Mortgage on May 7, 2025. Posted in For Sellers, Marathon FL Mortgage, Marathon Florida Keys Mortgage, Selling Tips.

As you think ahead to your own move, you may have noticed some houses sell within days, while others linger. But why is that? As Redfin says: “. . . today’s housing market has been topsy-turvy since the pandemic. Low inventory (though rising) and high prices have created a strange mix: Some homes are flying off the market, while others sit for weeks.” That may leave you wondering what you should expect when you sell. Let’s break it down and give you some actionable tips on how to make sure your house is one that sells quickly. Homes Are Still Selling Faster Than Pre-Pandemic The first...

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Your Home Equity Could Make Moving Possible

Written by Marathon Florida Keys Mortgage on May 2, 2025. Posted in Equity, For Sellers, Infographics, Marathon FL Mortgage, Marathon Florida Keys Mortgage, Selling Tips.

Some Highlights Thanks to recent home price appreciation, homeowners have near record amounts of equity – and you may too. On average, homeowners have $311K worth of equity. Once you sell, you can use it to fund your down payment on your next home or maybe even to buy a smaller house in cash. If you want to find out how much equity you have, connect with an agent. Because it may make a move a lot more feasible than you’d think.?

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A Tale of Two Housing Markets

Written by Marathon Florida Keys Mortgage on April 30, 2025. Posted in For Buyers, For Sellers, Inventory, Marathon FL Mortgage, Marathon Florida Keys Mortgage.

For a long time, the housing market was all sunshine for sellers. Homes were flying off the shelves, and buyers had to compete like crazy. But lately, things are starting to shift. Some areas are still super competitive for buyers, while others are seeing more homes sit on the market, giving buyers a bit more breathing room. In other words, it’s a tale of two markets, and knowing which one you’re in makes a huge difference when you move. What Is a Buyer’s Market vs. a Seller’s Market? In a buyer’s market, there are a lot of homes for sale, and not as many people buying. With fewer buyers...

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What’s Your House Worth Now? The Answer May Surprise You

Written by Marathon Florida Keys Mortgage on April 23, 2025. Posted in For Sellers, Home Prices, Marathon FL Mortgage, Marathon Florida Keys Mortgage.

Let’s talk about something you might not check nearly as often as your bank account – and that’s how much your home is worth. But when it comes to your financial situation, it’s an important thing to remember. When’s the last time you had a professional show you the value of your home? Think about it. For most people, your house is probably the biggest asset you have. And if you’ve owned your home for a few years (or longer), chances are it’s been quietly building wealth for you in the background. And honestly? You might be surprised by just how much. What Is Home Equity? This wealth you...

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If the Asking Price Isn’t Compelling, It’s Not Selling

Written by Marathon Florida Keys Mortgage on April 18, 2025. Posted in For Sellers, Infographics, Marathon FL Mortgage, Marathon Florida Keys Mortgage, Selling Tips.

Some Highlights Unfortunately, a lot of sellers today are setting their asking price too high. That’s leading to an uptick in price cuts.? Some of the most common reasons this is happening are that they’re not paying attention to current market conditions or they’re trying to leave room for negotiation. The best way to avoid this mistake? Connect with an agent to make sure your house is priced to pull people in, not push them away.

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The #1 Thing Sellers Need To Know About Their Asking Price

Written by Marathon Florida Keys Mortgage on April 3, 2025. Posted in For Sellers, Home Prices, Marathon FL Mortgage, Marathon Florida Keys Mortgage, Selling Tips.

When you put your house on the market, you want to sell it quickly and for the best price possible; that’s generally the goal. But too many sellers are shooting too high right now. They don’t realize the market has shifted as inventory has grown. The side effect? Price cuts are on the rise, but they really don’t have to be. Here’s why. According to data from Realtor.com, in February, price cuts were the highest they’ve been in any other February since 2019 (see graph below): If you consider that 2019 was the last true normal year for the housing market – that’s a big deal....

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Here’s What a Recession Could Mean for the Housing Market

Written by Marathon Florida Keys Mortgage on April 1, 2025. Posted in For Buyers, For Sellers, Home Prices, Marathon FL Mortgage, Marathon Florida Keys Mortgage.

Recession talk is all over the news, and the odds of a recession are rising this year. And that leaves people wondering what would happen to the housing market if we do go into a recession. Let’s take a look at some historical data to show what’s happened in housing for each recession going all the way back to the 1980s. A Recession Doesn’t Mean Home Prices Will Fall Many people think that if a recession hits, home prices will fall like they did in 2008. But that was an exception, not the rule. It was the only time we saw such a steep drop in prices. And it hasn’t happened since. In...

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The Best Week To List Your House Is Almost Here – Are You Ready?

Written by Marathon Florida Keys Mortgage on March 25, 2025. Posted in Agent Value, For Sellers, Marathon FL Mortgage, Marathon Florida Keys Mortgage, Selling Tips.

If selling your house is on your to-do list this year, the time to start prepping is now. That’s because experts say the best week to list your house is coming up fast. A recent Realtor.com study analyzed years of housing market trends (excluding 2020 since it was an outlier) and found that April 13–19 is expected to be the ideal window to put your house on the market this year: “. . . we’ve identified April 13-19 as the best week to list for sellers . . . a seller listing a well-priced, move-in ready home is likely to find success. Because spring is generally the high season for real...

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4 Things To Expect from the Spring Housing Market

Written by Marathon Florida Keys Mortgage on March 24, 2025. Posted in For Buyers, For Sellers, Home Prices, Marathon FL Mortgage, Marathon Florida Keys Mortgage, Mortgage Rates.

Spring is in full swing, and the housing market is picking up along with it. And if you’ve been wondering whether now is the right time to buy or sell, here’s the inside scoop on why this spring may be a great time to make your move. 1. There Are More Homes for Sale After a long stretch of tight inventory, the number of homes for sale is finally improving. According to recent national data from Realtor.com, active listings are up 27.5% compared to this time last year. Look at the graph below and follow the green line for 2025. You can see, even though inventory levels still haven’t...

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How Buying or Selling a Home Helps Your Local Economy

Written by Marathon Florida Keys Mortgage on March 20, 2025. Posted in For Buyers, For Sellers, Marathon FL Mortgage, Marathon Florida Keys Mortgage.

Whether you’re buying or selling a house, here’s something to think about that most people don’t. Your decision doesn’t just impact your life and your family’s, it sparks a ripple effect that has a positive impact on your entire community. Every year, the National Association of Realtors (NAR) puts out a report that breaks down the financial impact that comes from people buying and selling homes. The data shows that if you buy an existing (previously lived-in) home, you’re giving the local economy a boost of just over $60K. And if you buy a newly built home, that number goes up to...

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Category: For Sellers